Most business owners do not actually know what their business is worth.
Many assume their business will sell for the number they have in mind. But when the valuation arrives, it is often lower.
Then the buyer negotiates it down again.
This typically happens because the business is positioned as it currently operates — not as a transferable asset that can grow without the owner.
When buyers identify risk, they reduce the offer.
Common risk signals buyers notice immediately:
Owner-dependent operations: The business relies heavily on the owner to operate
Undocumented processes: Key processes are not documented or transferable. Financial reporting does not clearly communicate performance and growth
Unclear financial story: The growth story is not backed by credible evidence
These issues are preventable. But only if addressed before going to market.
You do not maximize valuation at the time of sale. You maximize valuation in the 12–36 months before the sale.
This is the window where preparation increases value the most.
Most owners start with a broker. Brokers list businesses as they currently stand. We work before the broker ever gets involved.
Our role is to help you shape the business into a clearly transferable, stable asset — one that is:
Well-documented
Operationally independent from the owner
Financially clean, credible, and compelling
Positioned to continue growing under new ownership
This is what buyers reward.
This is what increases valuation.
This is what creates negotiating leverage.
We work as a partner, not a vendor.
Our work focuses on making your business more valuable, more transferable, and more attractive to sophisticated buyers.
This includes:
Strengthening financial reporting and performance clarity
Documenting operations to reduce owner dependency
Identifying and removing risk factors buyers use to lower price
Presenting a credible, evidence-backed value story
Preparing the business to transition smoothly to new ownership
Preparing the business to transition smoothly to new ownership
Compensation Structure
We offer hybrid flat fee and incentive-based compensation. When your valuation increases and your exit is successful, we earn more alongside you. This keeps our interests aligned through the entire process.
Because we operate under performance alignment, we are selective in who we partner with.
We work as a partner, not a vendor.
Our work focuses on making your business more valuable, more transferable, and more attractive to sophisticated buyers.
This includes:
Strengthening financial reporting and performance clarity
Documenting operations to reduce owner dependency
Identifying and removing risk factors buyers use to lower price
Presenting a credible, evidence-backed value story
Preparing the business to transition smoothly to new ownership
Preparing the business to transition smoothly to new ownership
Compensation Structure
We offer hybrid flat fee and incentive-based compensation. When your valuation increases and your exit is successful, we earn more alongside you. This keeps our interests aligned through the entire process.
Because we operate under performance alignment, we are selective in who we partner with.
We partner with business owners who:
Are planning to sell in the next 12–36 months
Are ready to remove themselves from daily operations
Want to increase the valuation before going to market
Want the exit to reflect the true value of what they have built
Own an established and profitable company
Want strategic preparation, not just brokerage representation
If your business is your retirement plan, now is when preparation matters most.
Proven Experience.
Real Results.
Over the last two decades, Titan Advisory has advised more than 100 companies through:
Strategic exit planning
Mergers & acquisitions support
Operational restructuring
Financial performance improvement
Growth planning and value creation
Our work has supported successful transactions across multiple industries and ownership structures.
This is not theory. This is practiced, repeatable advisory patterned across real transactions.
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